What does Your Zip Code Tell About Your Neighbors?

Marketers use the Zip Code to target specific demographic groups. So, you can do a Zip Code Lookup, enter your Zip Code, and see what is where you live.

Here is what I found for my Zip Code (Mayberry-ville and Shotguns & Pickups says it all):

33 Big Sky Families
20 Fast-Track Families
37 Mayberry-ville
32 New Homesteaders
51 Shotguns & Pickup

The segment known as Shotguns & Pickups came by its moniker honestly: it scores near the top of all lifestyles for owning hunting rifles and pickup trucks. These Americans tend to be young, working-class couples with large families -more than half have two or more kids- living in small homes and manufactured housing. Nearly a third of residents live in mobile homes, more than anywhere else in the nation.

Demographics Traits:
Ethnic Diversity: White, AmInd
Family Types: Families
Age Ranges: 25-44
Education Levels: High School
Employment Levels: Blue-Collar, Farm
Housing Types: Homeowners
Urbanicity: Rural
Income: Lower Middle

Signing Off. Until next time, I'll see ya on the Blog! drh.